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jebin khatun
03 août 2022
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When it comes to landing page design, less certainly is more. Here’s an example of good white space usage from BrightRoll: BrightRoll Example 5. Contrasting CTA Button On your landing page, the physical act of getting someone to convert comes down to the CTA button. They have to click it. But before they can do that, they have to see it. Size, shape, copy, color—these all impact whether a visitor notices your button—and the best way to make yours noticeable is to make it contrasting. It should pop off your page, and color is your biggest ally here. And the right color is one that’s different from most of the other colors on your landing page. The hue, shade, tint you choose should be bright, bold, and one that’s used on no more than 10% of your landing page. Here’s an example from Conversocial: Conversocial Example Don’t Neglect the Post-Click Experience The post-click experience isn’t the first thing on marketers’ minds when they create an ad campaign, but it’s the last obstacle to the conversion. What good is an ad if the person who clicked it doesn’t claim the offer it advertises? When the pre-click Italy Phone Number List and post-click experience are aligned, the result is a better chance of turning prospects to leads and leads to customers. If the average ad campaign only converts 3% of its customers, then the only place to go is up. Optimizing the post-click experience is where to start. Are there any best practices I’ve listed above that you plan on implementing? Tell me your plans in the comments, I’d love to hear about it.When the General Data Protection Regulation (GDPR) becomes official May 25, 2018, it’ll usher in a new era of data security and transparency. The measure is designed to give people control over their data while simplifying the legal environment for businesses around the world. If that overly simplistic definition isn’t enough, we have you covered. In this blog, you’ll learn the key GDPR terms marketers should be familiar with.
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